Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

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TextPublication details: Boston, Mass. : Irwin/McGraw-Hill, c2001.Edition: 6th edDescription: xx, 876 p. : ill. (some col.), maps ; 26 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Books	قاعة الكتب - الدور الثاني	المكتبة المركزبة الجديدة - جامعة القاهرة	658.8 P4784 2001 (Browse shelf(Opens below))	C.1	Available	01000110192896000

Includes bibliographical references (p. 851-858) and indexes.

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