Relationship marketing : perspectives, dimentsions and contexts /
Harwood, Tracy.
Relationship marketing : perspectives, dimentsions and contexts / Trcy Harwood, Tony Garry, Anne Broderick. - London, England ; New York : McGraw-Hill Companies, 2008. - xi, 242 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9780077114220
Relationship marketing.
Relationship marketing : perspectives, dimentsions and contexts / Trcy Harwood, Tony Garry, Anne Broderick. - London, England ; New York : McGraw-Hill Companies, 2008. - xi, 242 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9780077114220
Relationship marketing.