Strategic customer care : An evolutionary approach to increasing customer value and profitability /
Brown, Stanley A., 1946-
Strategic customer care : An evolutionary approach to increasing customer value and profitability / Stanley A. Brown. - Toronto : John Wiley & Sons Canada, c1999. - xiii, 305 p. : ill. ; 24 cm.
Includes bibliographical references.
9780471643425
Consumer satisfaction--Management.
Customer relations--Management.
Customer services--Management.
658.8/12
Strategic customer care : An evolutionary approach to increasing customer value and profitability / Stanley A. Brown. - Toronto : John Wiley & Sons Canada, c1999. - xiii, 305 p. : ill. ; 24 cm.
Includes bibliographical references.
9780471643425
Consumer satisfaction--Management.
Customer relations--Management.
Customer services--Management.
658.8/12