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El lenguaje de la publicidad /

Ferraz Martínez, Antonio.

El lenguaje de la publicidad / Antonio Ferraz Martínez. - 8 ed. - Madrid : Arco Libros, 2004. - 68 p. ; 20 cm. - Cuadernos de lengua española ; 11. . - Cuadernos de lengua española ; 11. .

Includes bibliographical references (p. [67]-68).

ISBN: 9788476351307

Subjects--Topical Terms:
Advertising.
Advertising--Language.
Spanish language--Business Spanish.

Subjects--Index Terms: Lenguaje publicitario.

LC Class. No.: HF5827 / .H394 2004

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