Gabay's copywriting compendium /
Gabay, J. Jonathan.
Gabay's copywriting compendium / by Jonathan Gabay. - London : : Hodder Education , 2010 - 709p. : col. ill ; 24 cm. - Teach yourself business skills . - Teach yourself business skills .
Includes bibliographical references and index.
9781444110920
Advertising copy.
Advertising layout and typography.
Gabay's copywriting compendium / by Jonathan Gabay. - London : : Hodder Education , 2010 - 709p. : col. ill ; 24 cm. - Teach yourself business skills . - Teach yourself business skills .
Includes bibliographical references and index.
9781444110920
Advertising copy.
Advertising layout and typography.