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The marketing mix in an E - marketing context : As applied to five star hotel chains in Egypt / (Record no. 3219)

MARC details
000 -LEADER
fixed length control field 013230000a22003130004500
003 - CONTROL NUMBER IDENTIFIER
control field EG-GICUC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250223025002.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 070816s2007 ua f m 000 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency EG-GICUC
Language of cataloging eng
Transcribing agency EG-GICUC
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title Eng
049 ## - LOCAL HOLDINGS (OCLC)
Holding library Deposite
097 ## - Thesis Degree
Thesis Level M.Sc
099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC)
Classification number Cai01.05.01.M.Sc.2007.Al.M
100 0# - MAIN ENTRY--PERSONAL NAME
Personal name Alaa Tarek Khalil AbdEllatif
245 14 - TITLE STATEMENT
Title The marketing mix in an E - marketing context : As applied to five star hotel chains in Egypt /
Statement of responsibility, etc. Alaa Tarek Khalil AbdEllatif ; Supervised Eldessuki H.AbouZeid
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Cairo :
Name of publisher, distributor, etc. Alaa Tarek Khalil AbdEllatif ,
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent 211Leaves ;
Dimensions 30cm
502 ## - DISSERTATION NOTE
Dissertation note Thesis (M.Sc.) - Cairo University - Faculty Of Commerce - Department Of Business Administration
520 ## - SUMMARY, ETC.
Summary, etc. The rate of internet adoption in the past few years by business organizations in general and service sector in particular has grasped both practitioners and theorists attention.Organizations used the internet primarily to extend their reach
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Additional physical form available note Issued also as CD
653 #4 - INDEX TERM--UNCONTROLLED
Uncontrolled term E - marketing context
653 #4 - INDEX TERM--UNCONTROLLED
Uncontrolled term Five star hotel chains
653 #4 - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing mix
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name Eldessuki H.AbouZeid ,
Relator term
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://172.23.153.220/th.pdf">http://172.23.153.220/th.pdf</a>
905 ## - LOCAL DATA ELEMENT E, LDE (RLIN)
Cataloger Mustafa
Reviser Revisor
905 ## - LOCAL DATA ELEMENT E, LDE (RLIN)
Cataloger Samia
Reviser Cataloger
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Thesis
Holdings
Source of classification or shelving scheme Not for loan Home library Current library Date acquired Full call number Barcode Date last seen Koha item type Copy number
Dewey Decimal Classification   المكتبة المركزبة الجديدة - جامعة القاهرة قاعة الرسائل الجامعية - الدور الاول 11.02.2024 Cai01.05.01.M.Sc.2007.Al.M 01010110047595000 22.09.2023 Thesis  
Dewey Decimal Classification   المكتبة المركزبة الجديدة - جامعة القاهرة مخـــزن الرســائل الجـــامعية - البدروم 11.02.2024 Cai01.05.01.M.Sc.2007.Al.M 01020110047595000 22.09.2023 CD - Rom 47595.CD