Factors affecting the switching behavior for mobile service users in Egypt / (Record no. 50654)
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000 -LEADER | |
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fixed length control field | 02291cam a2200337 a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | EG-GiCUC |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20250223031220.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 150428s2014 ua d f m 000 0 eng d |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | EG-GiCUC |
Language of cataloging | eng |
Transcribing agency | EG-GiCUC |
041 0# - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
049 ## - LOCAL HOLDINGS (OCLC) | |
Holding library | Deposite |
097 ## - Thesis Degree | |
Thesis Level | M.Sc |
099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) | |
Classification number | Cai01.05.01.M.Sc.2014.Es.F |
100 0# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Esraa Karam Moharram Abdellatif |
245 10 - TITLE STATEMENT | |
Title | Factors affecting the switching behavior for mobile service users in Egypt / |
Statement of responsibility, etc. | Esraa Karam Moharram Abdellatif ; Supervised Wael Kortam , Mohamed Sobhy |
246 15 - VARYING FORM OF TITLE | |
Title proper/short title | العوامل المؤثرة على السلوك التحولى لمستخدمى خدمات المحمول فى مصر |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Cairo : |
Name of publisher, distributor, etc. | Esraa Karam Moharram Abdellatif , |
Date of publication, distribution, etc. | 2014 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 134 Leaves : |
Other physical details | charts ; |
Dimensions | 30cm |
502 ## - DISSERTATION NOTE | |
Dissertation note | Thesis (M.Sc.) - Cairo University - Faculty of Commerce - Department of Business Administration |
520 ## - SUMMARY, ETC. | |
Summary, etc. | The rapid growth of services has arguably changed the conditions of business in-terms of customer attraction and retention. Slow or rapid market growth makes markets more competitive, thus, firms are more likely to attempt maintaining their market share by focusing on customer retention and aiming at minimizing effects of switching behavior.This study aims at enhancing the academic and practical practices of switching behavior of Egyptian mobile subscribers and understanding the main factors and causes affecting their behavior. In order to achieve this objective, the study postulates a theoretical framework that investigates the relationship between mobile operator employee responsiveness, network coverage, likeability of service providers{u2019} offers, word-of-mouth, the attractiveness of competitive offers, and finally the complexity of mobile industry regulations on one side and switching behavior on the other side. This framework was adapted from the previous literature and the exploratory phase |
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE | |
Additional physical form available note | Issued also as CD |
653 #4 - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | Industry practices |
653 #4 - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | Market conduct |
653 #4 - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | Customar switching behavior |
700 0# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Mohamed Sobhy , |
Relator term | |
700 0# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Wael Kortam , |
Relator term | |
856 ## - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | <a href="http://172.23.153.220/th.pdf">http://172.23.153.220/th.pdf</a> |
905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
Cataloger | Nazla |
Reviser | Revisor |
905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
Cataloger | Soheir |
Reviser | Cataloger |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Thesis |
Source of classification or shelving scheme | Not for loan | Home library | Current library | Date acquired | Full call number | Barcode | Date last seen | Koha item type | Copy number |
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Dewey Decimal Classification | المكتبة المركزبة الجديدة - جامعة القاهرة | قاعة الرسائل الجامعية - الدور الاول | 11.02.2024 | Cai01.05.01.M.Sc.2014.Es.F | 01010110065331000 | 22.09.2023 | Thesis | ||
Dewey Decimal Classification | المكتبة المركزبة الجديدة - جامعة القاهرة | مخـــزن الرســائل الجـــامعية - البدروم | 11.02.2024 | Cai01.05.01.M.Sc.2014.Es.F | 01020110065331000 | 22.09.2023 | CD - Rom | 65331.CD |