Motives of watching drama series online among Egyptian Youth / (Record no. 63824)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 02871cam a2200337 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | EG-GiCUC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250223031851.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 171203s2016 ua d f m 000 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | EG-GiCUC |
| Language of cataloging | eng |
| Transcribing agency | EG-GiCUC |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | Deposite |
| 097 ## - Thesis Degree | |
| Thesis Level | M.Sc |
| 099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) | |
| Classification number | Cai01.15.01.M.Sc.2016.Ma.M |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mai Magdy Aboalsaoud |
| 245 10 - TITLE STATEMENT | |
| Title | Motives of watching drama series online among Egyptian Youth / |
| Statement of responsibility, etc. | Mai Magdy Aboalsaoud ; Supervised Farag Elkamel , Noha Samir |
| 246 15 - VARYING FORM OF TITLE | |
| Title proper/short title | دوافع مشاهدة الشباب المصري للدراما من خلال الانترنت |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Cairo : |
| Name of publisher, distributor, etc. | Mai Magdy Aboalsaoud , |
| Date of publication, distribution, etc. | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 256 P. : |
| Other physical details | charts ; |
| Dimensions | 30cm |
| 502 ## - DISSERTATION NOTE | |
| Dissertation note | Thesis (M.Sc.) - Cairo University - Faculty of Mass Communication- Department of Radio and Television |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | The emergence of web drama is mainly attributed to rapid growth of Internet usage, the rising and enhanced video streaming technology. While increasing numbers of youths are watching drama series in general, including TV drama, a remarkable increase is specifically noticeable in viewers of web drama. Both qualitative and quantitative methodology is applied in this research. Qualitatively, data collection tools are comprised of focus group discussions (FGDs) and in-depth interviews to investigate the opinions, attitudes, and behavioral patterns of the audience as well as to explore the effects of watching drama series online, TV drama, and web drama, especially ones that involve attitude change which is comprised of three components: affective, cognitive, and behavioral that is used and gratified by the Egyptian youth. Quantitatively, survey is employed, and a questionnaire is the way of gathering data. It is a descriptive survey to manuscript present situations in order to justify the current state. The sample is nonrandom and purposive. Qualitatively, 72 young participants took part in the FGDs and 10 persons in the interviews while the survey was conducted on 400 students. There is a contradiction in the results of the survey, which states that the higher the audience{u2019}s innovativeness, the more likely they are to watch online drama. Findings proved that watching online drama does not negatively affect watching TV. Also, it turned out that there is a positive relationship between watching online drama and encouraging the use of online media. It was found that Egyptian youths{u2019} decision to watch online drama is linked to their personal motives |
| 530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE | |
| Additional physical form available note | Issued also as CD |
| 653 #4 - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Internet |
| 653 #4 - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Watching drama series online |
| 653 #4 - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Web drama |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Farag Elkamel , |
| Relator term | |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Noha Samir , |
| Relator term | |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://172.23.153.220/th.pdf">http://172.23.153.220/th.pdf</a> |
| 905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
| Cataloger | Nazla |
| Reviser | Revisor |
| 905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
| Cataloger | Shimaa |
| Reviser | Cataloger |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Thesis |
| Source of classification or shelving scheme | Not for loan | Home library | Current library | Date acquired | Full call number | Barcode | Date last seen | Koha item type | Copy number |
|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | المكتبة المركزبة الجديدة - جامعة القاهرة | قاعة الرسائل الجامعية - الدور الاول | 11.02.2024 | Cai01.15.01.M.Sc.2016.Ma.M | 01010110073585000 | 22.09.2023 | Thesis | ||
| Dewey Decimal Classification | المكتبة المركزبة الجديدة - جامعة القاهرة | مخـــزن الرســائل الجـــامعية - البدروم | 11.02.2024 | Cai01.15.01.M.Sc.2016.Ma.M | 01020110073585000 | 22.09.2023 | CD - Rom | 73585.CD |