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Investigating the impact of service providers' appearance cues on customers{u2019}emotions and approach behavior / (Record no. 74935)

MARC details
000 -LEADER
fixed length control field 03128cam a2200325 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field EG-GiCUC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250223032429.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191103s2019 ua d f m 000 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency EG-GiCUC
Language of cataloging eng
Transcribing agency EG-GiCUC
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title eng
049 ## - LOCAL HOLDINGS (OCLC)
Holding library Deposite
097 ## - Thesis Degree
Thesis Level M.Sc
099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC)
Classification number Cai01.05.01.M.Sc.2019.Ah.I
100 0# - MAIN ENTRY--PERSONAL NAME
Personal name Ahmed Gamal Abdelwahed Elkattan
245 10 - TITLE STATEMENT
Title Investigating the impact of service providers' appearance cues on customers{u2019}emotions and approach behavior /
Statement of responsibility, etc. Ahmed Gamal Abdelwahed Elkattan ; Supervised Mohamed Sobhy Ahmed
246 15 - VARYING FORM OF TITLE
Title proper/short title دراسة تأثير معالم المظهر الخارجي لمقدم الخدمة على مشاعر العميل وسلوك الاقبال على الخدمة
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Cairo :
Name of publisher, distributor, etc. Ahmed Gamal Abdelwahed Elkattan ,
Date of publication, distribution, etc. 2019
300 ## - PHYSICAL DESCRIPTION
Extent 183 . Leaves :
Other physical details charts ;
Dimensions 30cm
502 ## - DISSERTATION NOTE
Dissertation note Thesis (M.Sc.) - Cairo University - Faculty of Commerce - Department of Business Administration
520 ## - SUMMARY, ETC.
Summary, etc. Purpose- The study aims to examine service providers{u2019} appearance by addressing the influence of and interaction between two observable cues (hijab and eyeglasses) on customers{u2019} impressions and service outcomes in hedonic and utilitarian contexts. Design/methodology/approach- In-depth interviews were conducted with female undergraduate and postgraduate students. Then, two experiments were conducted. 2{u00D7}2 between-subject factorial design conducted on 140 students for each study using digital colored photographs and scenarios. Findings- Indicated that absence of hijab triggers high ratings of competence, expected service quality and perceived congruence for wedding planner. Customers' impressions of warmth and 3 competence seem unaffected by the display of eyeglasses by both wedding planner and physician. The presence of hijab as hedonic appearance cue was rated as a liability in wedding planner context, while the absence of eyeglasses as utilitarian appearance cue was rated as a liability in physician context. Research limitations/implications- The study helps service managers to build warmth and competence-based strategies based on service providers' appearance. Furthermore, service managers should take into account the goodness of fit between service employees' characteristics and service attributes in order to draw intended traits impressions and improve the level of patronage to service. However, this research is limited, as it examines only female service employees. Originality/value- The study is one of the few studies that address how customers' draw meanings and impressions based on appearance cues such as hijab and eyeglasses pre-core encounter in two contexts -wedding planner and physician contexts. Such relationships were not sufficiently and adequately explored in service literature
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Additional physical form available note Issued also as CD
653 #4 - INDEX TERM--UNCONTROLLED
Uncontrolled term Hijab
653 #4 - INDEX TERM--UNCONTROLLED
Uncontrolled term Service providers' appearance
653 #4 - INDEX TERM--UNCONTROLLED
Uncontrolled term Warmth
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name Mohamed Sobhy Ahmed ,
Relator term
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://172.23.153.220/th.pdf">http://172.23.153.220/th.pdf</a>
905 ## - LOCAL DATA ELEMENT E, LDE (RLIN)
Cataloger Asmaa
Reviser Cataloger
905 ## - LOCAL DATA ELEMENT E, LDE (RLIN)
Cataloger Nazla
Reviser Revisor
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Thesis
Holdings
Source of classification or shelving scheme Not for loan Home library Current library Date acquired Full call number Barcode Date last seen Koha item type Copy number
Dewey Decimal Classification   المكتبة المركزبة الجديدة - جامعة القاهرة قاعة الرسائل الجامعية - الدور الاول 11.02.2024 Cai01.05.01.M.Sc.2019.Ah.I 01010110079760000 22.09.2023 Thesis  
Dewey Decimal Classification   المكتبة المركزبة الجديدة - جامعة القاهرة مخـــزن الرســائل الجـــامعية - البدروم 11.02.2024 Cai01.05.01.M.Sc.2019.Ah.I 01020110079760000 22.09.2023 CD - Rom 79760.CD