header
Image from OpenLibrary

strategie ocean Blue / W. Chan Kim, Renee Mauborgne;Traduit de L{u2019}anglais par Larry Cohen

By: Contributor(s): Material type: TextTextLanguage: English Original language: French Publication details: Paris: Nouveaux Horizons; c2005.Description: ix, 272 p. : ill. ; 25 cmISBN:
  • 782744061820
Subject(s): LOC classification:
  • HF5415.153 .K53 2005
Contents:
Creating blue oceans -- Analytical tools and frameworks -- Reconstruct market boundaries -- Focus on the big picture, not the numbers -- Reach beyond existing demand -- Get the strategic sequence right -- Overcome key organizational hurdles -- Build execution into strategy -- The sustainability and renewal of blue ocean strategy.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Home library Call number Copy number Status Date due Barcode
Books Books قاعة الثقاقات الاجنبية - الدور الثالث المكتبة المركزبة الجديدة - جامعة القاهرة 658.802 K495 Am.W. (Browse shelf(Opens below)) C.1 Available 01000110188377000

American Window

Includes bibliographical references (p. [223]-229) and index.

Creating blue oceans -- Analytical tools and frameworks -- Reconstruct market boundaries -- Focus on the big picture, not the numbers -- Reach beyond existing demand -- Get the strategic sequence right -- Overcome key organizational hurdles -- Build execution into strategy -- The sustainability and renewal of blue ocean strategy.

Translation of :Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renee Mauborgne.

There are no comments on this title.

to post a comment.