Data mining and market intelligence for optimal marketing returns/ Susan Chiu, Domingo Tavella.
Publication details: Amsterdam, Boston: Elsevier, c2008.Edition: 1st edDescription: xii, 280 p. : ill. ; 24 cmISBN:- 9780750682343
Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | |
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Books | قاعة الكتب - الدور الثاني | المكتبة المركزبة الجديدة - جامعة القاهرة | 658.802 C5437 (Browse shelf(Opens below)) | C.1 | Available | 01000110188979000 |
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658.802 B1115 c.3 Store سوق فكرك : تسويق الافكار .. جولة بين العلوم / | 658.802 B1115 c.4 Store سوق فكرك : تسويق الافكار .. جولة بين العلوم / | 658.802 B3978 What clients love : a field guide to growing your business / | 658.802 C5437 Data mining and market intelligence for optimal marketing returns/ | 658.802 C898 2009 Store Strategic marketing / | 658.802 D2642 The shift : the transformation of today's marketers into tomorrow's growth leaders / | 658.802 F484 2005 Store Marketing communications : engagements, strategies, and practice / |
Includes bibliographical references and index.
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