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Marketing research : an applied orientation / Naresh K. Malhotra.
Material type:
TextPublication details: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007.Edition: 5th edDescription: 1 v. (various pagings) : ill., map ; 29 cm. + 1 CD-ROM (4 3/4 in.)ISBN: - 0132086077
- 9780132086073
- 9780132221177
- 658.83 22
- HF5415.2 .M29 2007
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CD - Rom
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قاعة الكتب - الدور الثاني | المكتبة المركزبة الجديدة - جامعة القاهرة | 658.83 M249 2007 C.D. (Browse shelf(Opens below)) | C.1 | Not for loan | 01020110198396000 | |
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قاعة الكتب - الدور الثاني | المكتبة المركزبة الجديدة - جامعة القاهرة | 658.83 M249 2007 (Browse shelf(Opens below)) | C.1 | Available | 01000110198396000 |
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| 658.83 M249 Basic marketing research : applications to contemporary issues / | 658.83 M249 1999 Store Marketing research : an applied orientation / | 658.83 M249 2007 Marketing research : an applied orientation / | 658.83 M249 2007 C.D. Marketing research : an applied orientation / | 658.83 M249 C.D. Basic marketing research : applications to contemporary issues / | 658.83 M3457 The marketing research guide / | 658.83 P2818 The distribution of automobiles, an economic analysis of the franchise system. |
"SPSS student version 14.0"--CD-ROM.
Includes bibliographical references and index.
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