Developing DSS for marketing using business intelligence tools / Samaa Ahmed Rashwan Fawaz ; Supervised Mohamed Hassan Rasmy , Omar Soliman

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Samaa Ahmed Rashwan Fawaz

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TextLanguage: English Publication details: Cairo : Samaa Ahmed Rashwan Fawaz , 2010Description: 133 Leaves : charts ; 30cmOther title:

انشاء نظام دعم القرار لادارة التسويق باستخدام ادوات الاعمال الذكية [Added title page title]

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Dissertation note: Thesis (M.Sc.) - Cairo University - Faculty of Computers and Information - Department of Operations Research and Decision Support Summary: The main objective for this study is to develop a decision support system to assist in making marketing decisions based data mining . In this thesis the available data for case study contains customers . They have the same attributes but belong to different classes . The customers data has two main problems when categorical data are involved and uncertainty of belonging to a cluster is considered

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Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Thesis	قاعة الرسائل الجامعية - الدور الاول	المكتبة المركزبة الجديدة - جامعة القاهرة	Cai01.20.02.M.Sc.2010.Sa.D (Browse shelf(Opens below))		Not for loan	01010110055453000
CD - Rom	مخـــزن الرســائل الجـــامعية - البدروم	المكتبة المركزبة الجديدة - جامعة القاهرة	Cai01.20.02.M.Sc.2010.Sa.D (Browse shelf(Opens below))	55453.CD	Not for loan	01020110055453000

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Previous	Cai01.20.02.M.Sc.2010.Sa.D Data mining the internet connectivity using graph theory /	Cai01.20.02.M.Sc.2010.Sa.D Data mining the internet connectivity using graph theory /	Cai01.20.02.M.Sc.2010.Sa.D Developing DSS for marketing using business intelligence tools /	Cai01.20.02.M.Sc.2010.Sa.D Developing DSS for marketing using business intelligence tools /	Cai01.20.02.M.Sc.2011.Ba.E Evaluation of higher education systems in Egypt : Using data envelopment analysis /	Cai01.20.02.M.Sc.2011.Ba.E Evaluation of higher education systems in Egypt : Using data envelopment analysis /	Cai01.20.02.M.Sc.2011.Em.W Web based decision support system DSS : An evaluation for education /	Next

Thesis (M.Sc.) - Cairo University - Faculty of Computers and Information - Department of Operations Research and Decision Support

The main objective for this study is to develop a decision support system to assist in making marketing decisions based data mining . In this thesis the available data for case study contains customers . They have the same attributes but belong to different classes . The customers data has two main problems when categorical data are involved and uncertainty of belonging to a cluster is considered

Issued also as CD

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