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The relationshop between effective customer knowledge management and customer satisfaction at commercial banks in Egypt / Alyaa Adel Abdelsalam ; Supervised Ahmed Ibrahim Ghoneim

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Cairo : Alyaa Adel Abdelsalam , 2011Description: 164 Leaves : charts ; 30cmOther title:
  • دراسة العلاقة بين فاعلية إدارة المعرفة للعملاء ومدى تحقيق اعلى مستوى من رضى العملاء : دراسة على عينة من البنوك التجارية فى مصر [Added title page title]
Subject(s): Available additional physical forms:
  • Issued also as CD
Dissertation note: Thesis (M.Sc.) - Cairo University - Faculty of Commerce - Department of Business Administration Summary: The objectives of the research are to provide an important empirical evidence to support the role of customer knowledge management within banks on customer satisfaction ; investigate the extent of the usage of customer knowledge management instruments by the commercial banks working in Egypt ; measure the impact of acquring , storing and analyzing customer related data on customer satisfaction ; and examine the impact of disseminating customer knowledge among employees on customer satisfaction
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Item type Current library Home library Call number Copy number Status Date due Barcode
Thesis Thesis قاعة الرسائل الجامعية - الدور الاول المكتبة المركزبة الجديدة - جامعة القاهرة Cai01.05.01.M.Sc.2011.Al.R (Browse shelf(Opens below)) Not for loan 01010110055670000
CD - Rom CD - Rom مخـــزن الرســائل الجـــامعية - البدروم المكتبة المركزبة الجديدة - جامعة القاهرة Cai01.05.01.M.Sc.2011.Al.R (Browse shelf(Opens below)) 55670.CD Not for loan 01020110055670000

Thesis (M.Sc.) - Cairo University - Faculty of Commerce - Department of Business Administration

The objectives of the research are to provide an important empirical evidence to support the role of customer knowledge management within banks on customer satisfaction ; investigate the extent of the usage of customer knowledge management instruments by the commercial banks working in Egypt ; measure the impact of acquring , storing and analyzing customer related data on customer satisfaction ; and examine the impact of disseminating customer knowledge among employees on customer satisfaction

Issued also as CD

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