TY - BOOK AU - Brace,Ian TI - Questionnaire design: how to plan, structure and write survey material for effective market research SN - 0749450282 (pbk.) AV - HF5415.3 .B683 2008 U1 - 658.8/3 22 PY - 2008/// CY - London, Philadelphia PB - Kogan Page KW - Market surveys KW - Methodology KW - Questionnaires N1 - Includes bibliographical references (p. [286]-293) and index ER -