TY  - BOOK
AU  - Gabay,J.Jonathan
TI  - Gabay's copywriting compendium / 
T2  - Teach yourself business skills
SN  - 9781444110920
PY  - 2010///
CY  - London
PB  -  : Hodder Education
KW  - Advertising copy
KW  - Advertising layout and typography
N1  - Includes bibliographical references and index
ER  -