TY  - BOOK
AU  - Berger,Arthur Asa
TI  - Media analysis techniques / 
SN  - 0803906137
AV  - P91   .B43 1982
PY  - 1982///
CY  - Beverly Hills : 
PB  - Sage Publications, 
KW  - Mass media
KW  - Methodology
KW  - Mass media criticism
N1  - Bibliography: p. 158-159
ER  -