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Strategic marketing / David W. Cravens, Nigel F. Piercy.

By: Contributor(s): Publication details: Boston : McGraw-Hill Irwin, c2009.Edition: 9th edDescription: xv, 784 p. : ill., map ; 27 cmISBN:
  • 0073381004 (alk. paper)
  • 9780073381008 (alk. paper)
Subject(s): DDC classification:
  • 658.8/02 22
LOC classification:
  • HF5415.135 .C72 2009
Online resources:
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Item type Current library Home library Call number Copy number Status Date due Barcode
Books Books مخزن الكتب - البدروم المكتبة المركزبة الجديدة - جامعة القاهرة 658.802 C898 2009 Store (Browse shelf(Opens below)) C.1 Available 01000110188986000

Includes bibliographical references and indexes.

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