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1.
Dans la tete du client / Gerald Zaltman;Traduit de L{u2019}anglais par Michel Edery. by
Material type: Text Text; Format: microfiche festschrift
Language: English Original language: French
Publication details: Paris: Nouveaux Horizons; c2004
Availability: Items available for loan: قاعة الثقاقات الاجنبية - الدور الثالث (1)Location, call number: 658.8342 Z22 Am.W..

2.
Creating social change. [Edited by] Gerald Zaltman, Philip Kotler [and] Ira Kaufman. by Series: Holt, Rinehart, and Winston marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, Holt, Rinehart, and Winston [1972]
Availability: Items available for loan: قاعة الكتب - الدور الثاني (1)Location, call number: 301.2408 Z22.

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