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The impact of brand personality and consumer personality on consumer brand relationship in Egyptian sport industry / Mohamed Mosaad Shaaban Mohamed ; Supervised Ehab Abouaish by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Language: English
Publication details: Cairo : Mohamed Mosaad Shaaban Mohamed , 2019
Dissertation note: Thesis (M.Sc.) - Cairo University - Faculty of Commerce - Department of Business Administration
Other title:
  • تأثير شخصية الماركة و شخصية العميل على العلاقة بين العميل و الماركة فى السوق الرياضى المصرى
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Availability: Items available for reference: قاعة الرسائل الجامعية - الدور الاول: Not for loan (1)Location, call number: Cai01.05.01.M.Sc.2019.Mo.I. مخـــزن الرســائل الجـــامعية - البدروم: Not for loan (1)Location, call number: Cai01.05.01.M.Sc.2019.Mo.I.

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2.
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Analyzing the relationship between customers' lifestyle and customer's choice behaviour : An empirical study on Egyptian private commercial banks / Mohamed Mahmoud Ismail Mohamed Roshdy ; Supervised Gamal Sayed Abdelaziz by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Language: English
Publication details: Cairo : Mohamed Mahmoud Ismail Mohamed Roshdy , 2019
Dissertation note: Thesis (Ph.D.) - Cairo University - Faculty of Commerce - Department of Business Administration
Other title:
  • تحليل العلاقة بين نمط حياه العملاء وسلوك العملاء فى الاختيار : دراسة تطبيقية على البنوك التجارية الخاصة المصرية
Online resources:
Availability: Items available for reference: قاعة الرسائل الجامعية - الدور الاول: Not for loan (1)Location, call number: Cai01.05.01.Ph.D.2019.Mo.A. مخـــزن الرســائل الجـــامعية - البدروم: Not for loan (1)Location, call number: Cai01.05.01.Ph.D.2019.Mo.A.

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