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1.
Examining the impact of cause related marketing on consumer{u2019}s attitudes / Heba Ahmed Lotfy Mansour ; Supervised Mohamed Abdallah Abdelraheem by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Language: English
Publication details: Cairo : Heba Ahmed Lotfy Mansour , 2015
Dissertation note: Thesis (M.Sc.) - Cairo University - Faculty of Commerce - Department of Business Administration
Other title:
  • دراسة أثر التسويق للأغراض الاجتماعية علي اتجاهات العملاء
Availability: Items available for reference: قاعة الرسائل الجامعية - الدور الاول: Not for loan (1)Location, call number: Cai01.05.01.M.Sc.2015.He.E. مخـــزن الرســائل الجـــامعية - البدروم: Not for loan (1)Location, call number: Cai01.05.01.M.Sc.2015.He.E.

2.
The impact of Cause-related Marketing (CrM) on service brand switching intentions : The case of the telecommunications services in Egypt / Sara Osama Hassan Hosny Salem ; Supervised Ehab Mohamed Hassan AbouAish by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Language: English
Publication details: Cairo : Sara Osama Hassan Hosny Salem , 2015
Dissertation note: Thesis (M.Sc.) - Cairo University - Faculty of Commerce - Department of Business Administration
Availability: Items available for reference: قاعة الرسائل الجامعية - الدور الاول: Not for loan (1)Location, call number: Cai01.05.01.M.Sc.2015.Sa.I. مخـــزن الرســائل الجـــامعية - البدروم: Not for loan (1)Location, call number: Cai01.05.01.M.Sc.2015.Sa.I.

3.
Examining the Relationship between Cause-Related Marketing Campaigns Dimensions and Consumers{u2019} Purchase Intention / Rana Essam Sayed Shazly ; Supervised Abeer Mahrous by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Language: English
Publication details: Cairo : Rana Essam Sayed Shazly , 2018
Dissertation note: Thesis (M.Sc.) - Cairo University - Faculty of Commerce - Department of Business Administration
Other title:
  • اختبار العلاقة بين أبعاد حملات التسويق للأغراض السامية ونية المستهلكين للشراء
Availability: Items available for reference: قاعة الرسائل الجامعية - الدور الاول: Not for loan (1)Location, call number: Cai01.05.01.M.Sc.2018.Ra.E. مخـــزن الرســائل الجـــامعية - البدروم: Not for loan (1)Location, call number: Cai01.05.01.M.Sc.2018.Ra.E.

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