000 011070am a22003370004500
008 990507s1999 coua b 001 0 eng
010 _a 99031433
020 _a1563086123 (cloth)
040 _aDLC
_cDLC
_dDLC
050 0 0 _aZ716.3
_b.W44 1999
092 0 4 _a021.7
_bW4237 1999
_221
099 _a04
_a021.7 W4237 1999
100 1 _aWeingand, Darlene E.
245 1 0 _aMarketing/planning library and information services /
_cDarlene E. Weingand.
250 _a2nd ed.
260 _aEnglewood, Colo. :
_bLibraries Unlimited,
_c1999.
300 _axvii, 187 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references (p. 169-173) and index.
650 0 _aAdvertising
_xInformation services.
650 0 _aAdvertising
_xLibraries.
650 0 _aInformation services
_xMarketing.
650 0 _aInformation services
_xPlanning.
650 0 _aInformation services
_xPublic relations.
650 0 _aLibraries
_xMarketing.
650 0 _aLibraries
_xPublic relations.
650 0 _aLibrary planning.
902 _a1
905 _aAfaf
_eCat
905 _aEman
_eRev
942 _2ddc
_cBK
999 _c104225
_d104225