000 | 00949cam a2200301 a 4500 | ||
---|---|---|---|
008 | 000327s2001 txua b 001 0 eng | ||
010 | _a 00102808 | ||
020 | _a0030211042 | ||
040 |
_aDLC _cDLC _dDLC |
||
050 | 0 | 0 |
_aHF5415.2 _b.C49 2001 |
082 | 0 | 0 |
_a658.8/3 _221 |
092 | 0 | 4 |
_a658.83 _bC5632 2001 _221 |
099 |
_a04 _a658.83 C5632 2001 |
||
100 | 1 | _aChurchill, Gilbert A. | |
245 | 1 | 0 |
_aBasic marketing research / _cGilbert A. Churchill, Jr. |
246 | 3 | 0 | _aMarketing research |
250 | _a4th ed. | ||
260 |
_aFort Worth : _bDryden Press, _cc2001. |
||
300 |
_axvii, 830 p. : _bill. (some col.) ; _c29 cm. |
||
440 | 4 | _aThe Dryden Press series in marketing | |
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aMarketing research. | |
902 | _a3 | ||
905 |
_aGehan _eRev. |
||
905 |
_aJamal _eCat. |
||
942 |
_2ddc _cBK |
||
999 |
_c116386 _d116386 |