000			01042cam a2200325 a 4500
008			120619s1996 txuab b 001 0 eng
010			_a 95070063
020			_a0030983673
020			_a9780030168871
040			_aDLC _cDLC
050	0	0	_aHF5415.2 _b.C49 1996
082	0	0	_a658.83 _220
092	0	4	_a658.83 _bC5632 1996 _221
099			_a04 _a658.83 C5632 1996
100	1		_aChurchill, Gilbert A.
245	1	0	_aBasic marketing research / _cGilbert A. Churchill, Jr.
246	3	0	_aMarketing research
250			_a3rd International ed.
260			_aFort Worth : _bDryden Press, _cc1996.
300			_axvii, 863 p. : _bcol. ill., col. maps ; _c27 cm.
440		4	_aThe Dryden Press series in marketing
500			_aOne "Statistics command summary" chart inserted.
504			_aIncludes bibliographical references and index.
650		0	_aMarketing research.
902			_a1
905			_aEman _eRev.
905			_aJamal _eCat.
942			_2ddc _cBK
999			_c125681 _d125681