| 000 | 00916pam a2200277 a 4500 | ||
|---|---|---|---|
| 008 | 940504s1995 mnuab b 001 0 eng | ||
| 010 | _a 94020227 | ||
| 020 | _a0314042830 (pbk. : alk. paper) | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 050 | 0 | 0 |
_aHF5415.2 _b.M3825 1995 |
| 082 | 0 | 0 |
_a658.83 _220 |
| 092 | 0 | 4 |
_a658.83 _bM1341 _221 |
| 099 |
_a04 _a658.83 M1341 |
||
| 100 | 1 | _aMcDaniel, Carl D. | |
| 245 | 1 | 0 |
_aMarketing research essentials / _cCarl McDaniel, Jr., Roger Gates. |
| 260 |
_aMinneapolis/St. Paul : _bWest Pub. Co., _cc1995. |
||
| 300 |
_a1 v. (various pagings) : _bill. (some col.), maps ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing research. | |
| 700 | 1 |
_aGates, Roger H., _d1942- |
|
| 902 | _a1 | ||
| 905 |
_aEman _eRev. |
||
| 905 |
_aJamal _eCat. |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c133923 _d133923 |
||