| 000 | 01094cam a22002894a 4500 | ||
|---|---|---|---|
| 008 | 011101s2002 njua b 001 0 eng | ||
| 010 | _a 2001055465 | ||
| 020 | _a0133768562 (hardback : alk. paper) | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 050 | 0 | 0 |
_aHF5415.2 _b.M288 2002 |
| 082 | 0 | 0 |
_a658.83 _221 |
| 092 | 0 | 4 |
_a658.83 _bM249 _221 |
| 099 |
_a04 _a658.83 M249 |
||
| 100 | 1 | _aMalhotra, Naresh K. | |
| 245 | 1 | 0 |
_aBasic marketing research : _bapplications to contemporary issues / _cNaresh K. Malhotra. |
| 260 |
_aUpper Saddle River, NJ : _bPrentice Hall, _c2002. |
||
| 300 |
_axxxiii, 685 p. : _bill. (some col.) ; _c26 cm. + _e1 CD-ROM (4 3/4 in.) |
||
| 500 | _aFree student CD included: SPSS student edition 10.0 for windows. | ||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 538 | _aSystem requirements for accompanying CD-ROM: for Windows 95/98/2000 or Windows NT. | ||
| 650 | 0 | _aMarketing research. | |
| 902 | _a1 | ||
| 905 |
_aEman _eRev. |
||
| 905 |
_aJamal _eCat. |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c133924 _d133924 |
||