000 | 01176cam a22003374a 4500 | ||
---|---|---|---|
008 | 060404s2007 njuab b 001 0 eng | ||
010 | _a 2006010250 | ||
020 | _a0132086077 | ||
020 | _a9780132086073 | ||
020 | _a9780132221177 | ||
040 |
_aDLC _cDLC _dBAKER _dC#P _dDLC |
||
050 | 0 | 0 |
_aHF5415.2 _b.M29 2007 |
082 | 0 | 0 |
_a658.83 _222 |
092 | 0 | 4 |
_a658.83 _bM249 2007 _221 |
099 |
_a04 _a658.83 M249 2007 |
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100 | 1 | _aMalhotra, Naresh K. | |
245 | 1 | 0 |
_aMarketing research : _ban applied orientation / _cNaresh K. Malhotra. |
250 | _a5th ed. | ||
260 |
_aUpper Saddle River, NJ : _bPearson/Prentice Hall, _cc2007. |
||
300 |
_a1 v. (various pagings) : _bill., map ; _c29 cm. + _e1 CD-ROM (4 3/4 in.) |
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500 | _a"SPSS student version 14.0"--CD-ROM. | ||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aMarketing research. | |
650 | 0 |
_aMarketing research _xMethodology. |
|
856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/ecip0611/2006010250.html |
902 | _a1 | ||
905 |
_aEman _eRev. |
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905 |
_aJamal _eCat. |
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942 |
_2ddc _cBK |
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999 |
_c133933 _d133933 |