000			01639cam a2200373 a 4500
003			OSt
005			20240718062258.0
008			950926s1996 caua b 001 0 eng
020			_a0803954824 (cloth : acidfree paper)
020			_a0803954832 (pbk. : acid-free paper)
040			_aDLC _cDLC _dDLC
043			_an-us---
050	0	0	_aHF5805 _b.F8299 1996
082	0	0	_a659.1/042/F8299 _220
092	0	4	_a659.1042 _bF789 _221
099			_a04 _a659.1042 F789
100	1		_aFowles, Jib.
245	1	0	_aAdvertising and popular culture / _cJib Fowles.
260			_aThousand Oaks, Calif. : _bSage Publications, _cc1996.
300			_axviii, 278 p. : _bill. ; _c24 cm.
490	1		_aFoundations of popular culture ; _v5
504			_aIncludes bibliographical references (p. 252-265) and indexes.
505	0		_aEnergizers -- Origins -- Flagrant criticisms -- The dynamics behind the advertisement -- The dynamics of popular culture -- Exchanges -- The surface of the advertisement, composed and consumed -- Deciphering advertisements -- Mixed receptions -- The project of the self -- In perspective.
541			_aThe American Embassy in Cairo; _bCairo ; _cGift ; _d2013
650		0	_aAdvertising _xSocial aspects _zUnited States.
650		0	_aPopular culture _zUnited States.
830		0	_aFoundations of popular culture ; _vvol. 5.
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0655/95041754-t.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0655/95041754-d.html
902			_a1
905			_aAmro L. _eCat.
905			_aJamal _eRev.
942			_2ddc _cBK
999			_c141520 _d141520