000 01910cam a2200373 a 4500
008 180813s2009 nyu b 000 0 eng
010 _a 2009278227
020 _a007161589X
020 _a9780071615891
040 _aUKM
_cUKM
_dBTCTA
_dBAKER
_dBWX
_dWIQ
_dOCLCQ
_dYDXCP
_dCDX
_dILC
_dDLC
050 0 0 _aPN4129.15
_b.L43 2009
082 0 4 _a808.51
_222
092 0 4 _a808.51
_bL437
_221
099 _a04
_a808.51 L437
100 1 _aLeanne, Shelly.
245 1 0 _aSay it like Obama :
_bthe power of speaking with purpose and vision /
_cShel Leanne.
260 _aNew York :
_bMcGraw-Hill,
_cc2009.
300 _axxiii, 214 p. ;
_c22 cm.
504 _aIncludes bibliographical references (p. 213-214).
505 0 _aThe speech that started it all -- Earning trust and confidence -- Breaking down barriers -- Winning hearts and minds -- Conveying vision -- Driving points home -- Persuading -- Facing and overcoming controversy -- Motivating others to action and leaving strong last impressions -- The speech that made history-- again.
520 _aObama's outstanding communication skills gave rise to an unprecedented political movement and fueled his success. This book is about the art of persuasion, the power of presentation, and the most effective techniques of communication.
600 1 0 _aObama, Barack
_xOratory.
650 0 _aPersuasion (Rhetoric)
650 0 _aPublic speaking.
650 0 _aSuccess in business.
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy0913/2009278227-t.html
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy0913/2009278227-b.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0913/2009278227-d.html
902 _a1
905 _aGhada
_eCat.
905 _aJihan
_eRev.
942 _2ddc
_cBK
999 _c150070
_d150070