000 013230000a22003130004500
003 EG-GICUC
005 20250223025002.0
008 070816s2007 ua f m 000 0 eng d
040 _aEG-GICUC
_beng
_cEG-GICUC
041 0 _aEng
049 _aDeposite
097 _aM.Sc
099 _aCai01.05.01.M.Sc.2007.Al.M
100 0 _aAlaa Tarek Khalil AbdEllatif
245 1 4 _aThe marketing mix in an E - marketing context : As applied to five star hotel chains in Egypt /
_cAlaa Tarek Khalil AbdEllatif ; Supervised Eldessuki H.AbouZeid
260 _aCairo :
_bAlaa Tarek Khalil AbdEllatif ,
_c2007
300 _a211Leaves ;
_c30cm
502 _aThesis (M.Sc.) - Cairo University - Faculty Of Commerce - Department Of Business Administration
520 _aThe rate of internet adoption in the past few years by business organizations in general and service sector in particular has grasped both practitioners and theorists attention.Organizations used the internet primarily to extend their reach
530 _aIssued also as CD
653 4 _aE - marketing context
653 4 _aFive star hotel chains
653 4 _aMarketing mix
700 0 _aEldessuki H.AbouZeid ,
_eSupervisor
856 _uhttp://172.23.153.220/th.pdf
905 _aMustafa
_eRevisor
905 _aSamia
_eCataloger
942 _2ddc
_cTH
999 _c3219
_d3219