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040 _aEG-GiCUC
_beng
_cEG-GiCUC
041 0 _aeng
049 _aDeposite
097 _aM.Sc
099 _aCai01.05.03.M.Sc.2015.Sa.U
100 0 _aSarah Elsayed Ahmed Lasheen
245 1 0 _aUsing SERVQUAL for measuring property insurance service quality and its effect on customer perceived value :
_bA comparative study between public and private sectors in Egypt /
_cSarah Elsayed Ahmed Lasheen ; Supervised Moawad Hasanen , Mostafa Yousri
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_b{uFEA9}{uFEAD}{uFE8D}{uFEB4}{uFE94} {uFEE4}{uFED8}{uFE8E}{uFEAD}{uFEE8}{uFE94} {uFE92}{uFEF4}{uFEE5} {uFE8D}{uFEDF}{uFED8}{uFEC1}{uFE8E}{uFEC9} {uFE8D}{uFEDF}{uFECC}{uFE8E}{uFEE1} {uFEED} {uFE8D}{uFEDF}{uFEA8}{uFE8E}{uFEB9} {uFED3}{uFEF0} {uFEE4}{uFEBC}{uFEAD}
260 _aCairo :
_bSarah Elsayed Ahmed Lasheen ,
_c2015
300 _a135 Leaves :
_bcharts ;
_c30cm
502 _aThesis (M.Sc.) - Cairo University - Faculty of Commerce - Department of Mathematics and Insurance
520 _aThis masters{u2019} thesis aimed to measure service quality and its effect on customer{u2019}s perceived value in the insurance industry of Egypt. Specifically, it measured the gap between customer{u2019}s expectations and perceptions regarding the dimensions of insurance service quality, then studied the effect of that perceived quality on customer{u2019}s perceived value in both public and private sectors. The study was a cross-sectional survey that used self-administered structured questionnaire to the target population of customers of insurance companies in Egypt. SERVQUAL tool was used to measure the expectations- perceptions gap regarding the dimensions of service quality. Data analysis using SPSS version15 and AMOS version 20 showed significant relationships between the research variables. Findings indicated that insurance service perceived quality has a significant effect on the customer perceived value as customer perceived value increases if the perceived quality of the insurance service increases according to the logistic regression model as follows: P(Y) : Probability of Perceived Value. e : equals 2.7183 . PQ-Tang : Perceived quality of Tangability. PQ-Rel: Perceived quality of Reliability. PQ-Resp : Perceived quality of Responsiveness. PQ- Assur: Perceived quality of Assurance. PQ-Emp : Perceived quality of Empathy
530 _aIssued also as CD
653 4 _aInsurance service quality
653 4 _aPerceived Value
653 4 _aSERVQUAL
700 0 _aMoawad Hasanen ,
_eSupervisor
700 0 _aMostafa Yousri ,
_eSupervisor
856 _uhttp://172.23.153.220/th.pdf
905 _aEnas
_eCataloger
905 _aNazla
_eRevisor
942 _2ddc
_cTH
999 _c55153
_d55153