Principles of marketing /
Kotler, Philip.
Principles of marketing / Philip Kotler, Gary Armstrong. - 4th ed., annotated instructor's ed. / George Franke. - Englewood Cliffs, N.J. : Prentice Hall, c1989. - viii, 197, xxiv, 661 p. : ill. (some col.) ; 26 cm. - The Prentice-Hall series in marketing .
Includes bibliographies and indexes.
0137061293
88027433
Marketing.
HF5415 / .K636 1989b
658.8
Principles of marketing / Philip Kotler, Gary Armstrong. - 4th ed., annotated instructor's ed. / George Franke. - Englewood Cliffs, N.J. : Prentice Hall, c1989. - viii, 197, xxiv, 661 p. : ill. (some col.) ; 26 cm. - The Prentice-Hall series in marketing .
Includes bibliographies and indexes.
0137061293
88027433
Marketing.
HF5415 / .K636 1989b
658.8