City marketing approach for a competitive culture heritage inner old city /
Amira Ezzat Abdelshafi
City marketing approach for a competitive culture heritage inner old city / تسويق المدن كمدخل من اجل مدينة تراثية تنافسية Amira Ezzat Abdelshafi ; Supervised Soheir Zaki Hawas , Emad Elsherbiny - Cairo : Amira Ezzat Abdelshafi , 2008 - 282P. : plans , facsimiles ; 30cm
Thesis (M.Sc.) - Cairo University - Faculty Of Engineering - Department Of Architectural Engineering
Competitvenes of heritage areas has been highly affected by the continual global changes , the matter that led to decreasing its attractiveness and the inability to cope with the current demands and needs.Accordingly , there is a necessity of "place excellence" for cities to retrieve its glamour in order to share a place in this global competition
Competitve advantage Competitve places Culture heritage inner old city
City marketing approach for a competitive culture heritage inner old city / تسويق المدن كمدخل من اجل مدينة تراثية تنافسية Amira Ezzat Abdelshafi ; Supervised Soheir Zaki Hawas , Emad Elsherbiny - Cairo : Amira Ezzat Abdelshafi , 2008 - 282P. : plans , facsimiles ; 30cm
Thesis (M.Sc.) - Cairo University - Faculty Of Engineering - Department Of Architectural Engineering
Competitvenes of heritage areas has been highly affected by the continual global changes , the matter that led to decreasing its attractiveness and the inability to cope with the current demands and needs.Accordingly , there is a necessity of "place excellence" for cities to retrieve its glamour in order to share a place in this global competition
Competitve advantage Competitve places Culture heritage inner old city