Examining the relationship between omni-channel integration and customer citizenship behavior : (رقم التسجيلة. 179868)
[ عرض عادي ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 06406namaa22004331i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | EG-GICUC |
| 005 - أخر تعامل مع التسجيلة | |
| control field | 20260430170437.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 260430s2025 ua a|||frm||| 000 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloguing agency | EG-GICUC |
| Language of cataloging | eng |
| Transcribing agency | EG-GICUC |
| Modifying agency | EG-GICUC |
| Description conventions | rda |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| Language code of summary or abstract | eng |
| -- | ara |
| 049 ## - Acquisition Source | |
| Acquisition Source | Deposit |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658 |
| 092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC) | |
| Classification number | 658 |
| Edition number | 21 |
| 097 ## - Degree | |
| Degree | Ph.D |
| 099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) | |
| Local Call Number | Cai01.05.01.Ph.D.2025.Mo.E |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Authority record control number or standard number | Mohamed Ali Aboulfotouh, |
| Preparation | preparation. |
| 245 10 - TITLE STATEMENT | |
| Title | Examining the relationship between omni-channel integration and customer citizenship behavior : |
| Remainder of title | mediating role consumer empowerment / |
| Statement of responsibility, etc. | by Mohamed Ali Aboulfotouh ; Supervised Dr. Mohamed Elsharnouby, Dr. Ola Tarek. |
| 246 15 - VARYING FORM OF TITLE | |
| Title proper/short title | دراسة العلاقه بين تكامل قنوات التوزيع وسلوك المواطنة كعميل : |
| Remainder of title | الدور الوسيط لتمكين المستهلك |
| 264 #0 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Date of production, publication, distribution, manufacture, or copyright notice | 2025. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 179 Leaves : |
| Other physical details | illustrations ; |
| Dimensions | 30 cm. + |
| Accompanying material | CD. |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Source | rda content |
| 337 ## - MEDIA TYPE | |
| Media type term | Unmediated |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Source | rdacarrier |
| 502 ## - DISSERTATION NOTE | |
| Dissertation note | Thesis (Ph.D)-Cairo University, 2025. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Bibliography: pages 154-173. |
| 520 #3 - SUMMARY, ETC. | |
| Summary, etc. | It has been seen as essential to maintain an active presence in the retail sector by <br/>offering an exceptional client experience. In order to accomplish this, shops must <br/>determine and examine the full range of actions that consumers take during <br/>encounters (also known as the customer journey). <br/>This will allow businesses to offer customers worthwhile experiences at every <br/>touchpoint. The retail business is moving toward omnichannel management, a <br/>strategy where all of a company's offline and online channels are integrated, enabling <br/>customers to switch between channels with ease throughout a cross-channel <br/>experience, thanks to the rapid advancement of technology. <br/>This study seeks to fill existing knowledge gaps regarding the relationship between <br/>the omnichannel integration and the customer citizenship behavior mediating role of <br/>consumer empowerment using the analytical-descriptive approach. <br/>A research model is drawn the stimulus–organism–response (SOR) framework. By <br/>using the survey method to gather information, a mixed-methods approach was <br/>adopted. First, a qualitative research method was conducted through face-to-face <br/>semi-structured in-depth interviews with ٥ professionals in omnichannel retailing in <br/>the private sector in Egypt. Then, as a quantitative research method, a non-probability <br/>sample was used to collect data in the current study. Over a period of two months <br/>structured questionnaires were employed to collect data from ۲٥٥ shoppers who have <br/>made an online purchase in Egypt. The data was analyzed using partial least squares <br/>structural equation modeling. <br/>The results show that the higher the omni-channel integration, the more significantly <br/>it impacts the customer citizenship behavior, considering the mediating role of <br/>consumer empowerment. The research results were discussed, offering theoretical <br/>and practical implications and recommendations to help organizations deliver a <br/>consistent and convenient customer experience. |
| 520 #3 - SUMMARY, ETC. | |
| Summary, etc. | يُعتبر الحفاظ على حضور فاعل في قطاع التجزئة من خلال تقديم تجربة عملاء استثنائية أمرًا بالغ الأهمية.فهذا يُمكّن الشركات من تقديم تجارب قيّمة للعملاء في كل نقطة اتصال.<br/>يتجه قطاع التجزئة نحو إدارة القنوات المتعددة، وهي استراتيجية تُدمج فيها جميع قنوات الشركة، سواءً التقليدية أو الإلكترونية، مما يُتيح للعملاء التنقل بين القنوات بسلاسة خلال تجربة شاملة، وذلك بفضل التطور التكنولوجي السريع.<br/>تسعى هذه الدراسة إلى سدّ الثغرات المعرفية الحالية المتعلقة بالعلاقة بين تكامل القنوات المتعددة ودور تمكين المستهلك كوسيط، وذلك باستخدام المنهج التحليلي الوصفي.<br/>تم استنباط نموذج بحثي من إطار عمل المحفز-الحالة الداخلية للمستهلك-الاستجابة (SOR). وباستخدام أسلوب الاستقصاء، تم اعتماد منهجية بحثية مختلطة. في البداية، أُجري بحث نوعي من خلال مقابلات معمقة شبه منظمة وجهاً لوجه مع 5 متخصصين في تجارة التجزئة متعددة القنوات في القطاع الخاص بمصر. ثم، كمنهج بحث كمي، تم استخدام عينة غير احتمالية لجمع البيانات في هذه الدراسة. على مدار شهرين، تم استخدام استبيانات منظمة لجمع البيانات من 255 متسوقًا قاموا بعملية شراء عبر الإنترنت في مصر. <br/>تم تحليل البيانات باستخدام نمذجة المعادلات الهيكلية للمربعات الصغرى الجزئية.<br/>تُظهر النتائج أنه كلما زاد تكامل قنوات البيع المتعددة، زاد تأثيره بشكلٍ ملحوظ على سلوك المستهلك، مع الأخذ في الاعتبار الدور الوسيط لتمكين المستهلك. وقد نوقشت نتائج البحث، مع تقديم تطبيقات نظرية وعملية وتوصيات لمساعدة المؤسسات على تقديم تجربة عملاء متسقة ومريحة. |
| 530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE | |
| Issues CD | Issues also as CD. |
| 546 ## - LANGUAGE NOTE | |
| Text Language | Text in English and abstract in Arabic & English. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Business Administration |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ادارة الاعمال |
| 653 #1 - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Omni-channel retailing |
| -- | Customer citizenship behavior |
| -- | SOR |
| -- | Consumer empowerment |
| -- | Customer experience. |
| -- | البيع بالتجزئة متعدد القنوات |
| -- | تكامل القنوات البيعية |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mohamed Elsharnouby |
| Relator term | thesis advisor. |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ola Tarek |
| Relator term | thesis advisor. |
| 900 ## - Thesis Information | |
| Grant date | 01-01-2025 |
| Supervisory body | Mohamed Elsharnouby |
| -- | Ola Tarek |
| Universities | Cairo University |
| Faculties | Faculty of Commerce |
| Department | Department of Business Administration |
| 905 ## - Cataloger and Reviser Names | |
| Cataloger Name | Shimaa |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Thesis |
| Edition | 21 |
| Suppress in OPAC | No |
| Source of classification or shelving scheme | Home library | Current library | Date acquired | Inventory number | Full call number | Barcode | Date last seen | Effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | المكتبة المركزبة الجديدة - جامعة القاهرة | قاعة الرسائل الجامعية - الدور الاول | 30.04.2026 | 93920 | Cai01.05.01.Ph.D.2025.Mo.E | 01010110093920000 | 30.04.2026 | 30.04.2026 | Thesis |