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Marketing : real people, real choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart.

By: Contributor(s): Material type: TextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2006.Edition: 4th edDescription: xxxii, 592 p. : col. ill. ; 28 cmISBN:
  • 0131449680
Subject(s): DDC classification:
  • 658.8002373 22
LOC classification:
  • HF5415.35 .S65 2006
Online resources:
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Books مخزن الكتب - البدروم المكتبة المركزبة الجديدة - جامعة القاهرة 658.8002373 S6895 2006 Store (Browse shelf(Opens below)) C.1 Available 01000110192758000

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APM 341/342, Taken from: Marketing: real people, real choices, 4th ed. by Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart.

Includes bibliographical references (p. 551-562) and index.

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