Bowen, David Earl. <br/><br/>
Service management effectiveness :  balancing strategy, organization and human resources, operations, and marketing / 
David E. Bowen, Richard B. Chase, Thomas G. Cummings, and associates. 
 - 1st ed. 
 - San Francisco :  Jossey-Bass,  1990. 
 - xxviii, 414 p. :  ill. ;  24 cm. 
 - The Jossey-Bass management series .
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>1555422225 
<br/><br/><label>LCCN: </label>90004047 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service industries--Management.
<br/><br/><label>LC Class. No.: </label>HD9980.5  / .B68 1990 
<br/><br/><label>Dewey Class. No.: </label>658