TY  - BOOK
AU  - Penn,Mark J.
AU  - Zalesne,E.Kinney
TI  - Microtrends: the small forces behind today's big changes 
SN  - 9781846140624
PY  - 2007///
CY  - New York
PB  - Allen Lane
KW  - Social change
KW  - Social influence
KW  - Social prediction
KW  - United States
KW  - Population
KW  - Social aspects
N1  - Includes bibliographical references (p. 371-409) and index
ER  -