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1.
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Marketing communications : engagements, strategies, and practice / Chris Fill. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: England : Prentice Hall, 2005
Availability: Items available for loan: مخزن الكتب - البدروم (1)Location, call number: 658.802 F484 2005 Store .

2.
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Principles of supply chain management : a balanced approach / Joel D. Wisner, G. Keong Leong, Keah-Choon Tan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, OH : South-Western, c2005
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Availability: Items available for loan: مخزن الكتب - البدروم (1)Location, call number: 658.7 W815 Store.

3.
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Principles of supply chain management : a balanced approach / Joel D. Wisner, Keah-Choon Tan, G. Keong Leong. by
Edition: 2nd ed.
Publication details: Mason, OH : South-Western Cengage Learning, c2008 [i.e. c2009]
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Availability: Items available for loan: مخزن الكتب - البدروم (1)Location, call number: 658.7 W815 2009 Store .

4.
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The media handbook : a complete guide to advertising media selection, planning, research, and buying / Helen Katz. by Series: Routledge communication series
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Routledge, 2010
Availability: Items available for loan: قاعة الكتب - الدور الثاني (1)Location, call number: 659 K1984 2010.

5.
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Designing and managing the supply chain : concepts, strategies, and case studies / David Simchi-Levi, Philip Kaminsky, Edith Simchi-Levi. by Series: Irwin/McGraw-Hill series in operations and decision sciences
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin/McGraw-Hill, 2000
Availability: Items available for loan: مخزن الكتب - البدروم (1)Location, call number: 658.5 S5888 Store .

6.
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The impact of perceived social media marketing communications on nation branding : applied on Experience Egypt campaign / by Diana Aref Mohamed Soliman ; Supervised Prof. Abeer Abdelrahman Mahrous, Dr. Ahmed Adel. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Language: English Summary language: English, Arabic Producer: 2024
Dissertation note: Thesis (M.Sc)-Cairo University, 2024.
Other title:
  • تأثير التسويق المدرك عبر وسائل التواصل الإجتماعي على العلامة التجارية للوطن : بالتطبيق على حملة اكتشف مصر /
Availability: Items available for reference: قاعة الرسائل الجامعية - الدور الاول: Not for loan (1)Location, call number: Cai01.05.01.M.Sc.2024.Di.I.

7.
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SCM 300 Global Supply Operations / Joel D. Wisner, ...[et al]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia : Thomson/South-Western, c2006
Availability: Items available for loan: مخزن الكتب - البدروم (1)Location, call number: 658.7 S419 Store .

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