000			01040pam a2200325 a 4500
008			930701s1994 nyuab b 001 0 eng
010			_a 93028550
020			_a0070610150 (alk. paper)
020			_a9780071136709
040			_aDLC _cDLC _dDLC
050	0	0	_aHF5415 _b.S745 1994
082	0	0	_a658.8 _220
092	0	4	_a658.8 _bS7927 1994 _221
099			_a04 _a658.8 S7927 1994
100	1		_aStanton, William J.
245	1	0	_aFundamentals of marketing / _cWilliam J. Stanton, Michael J. Etzel, Bruce J. Walker.
250			_a10th international ed.
260			_aNew York : _bMcGraw-Hill, _cc1994.
300			_axxviii, 697 p. : _bco;. ill., col. maps ; _c27 cm.
440		0	_aMcGraw-Hill series in marketing
504			_aIncludes bibliographical references and indexes.
650		0	_aMarketing.
700	1		_aEtzel, Michael J.
700	1		_aWalker, Bruce J.
902			_a1
905			_aEman _eRev.
905			_aJamal _eCat.
942			_2ddc _cBK
999			_c125666 _d125666