| 000 | 00945cam a22002774a 4500 | ||
|---|---|---|---|
| 008 | 140612s1991 njua b 001 0 eng | ||
| 020 | _a0135525225 | ||
| 040 |
_aEG-GiCUC _beng _cEG-GiCUC |
||
| 043 | _ae------ | ||
| 092 | 0 | 4 |
_a658.8 _bR549 1991 _221 |
| 099 |
_a04 _a658.8 R549 1991 |
||
| 100 | 1 | _aRiecken, Glen. | |
| 245 | 1 | 0 |
_aTest Item File : _bMarketing management , analysis, planning, implementation, and control / _cGlen Riecken and Philip Kotler. |
| 250 | _a7th ed. | ||
| 260 |
_aEnglewood Cliffs, N.J.: _bPrentice Hall, _c1991. |
||
| 300 |
_a189 p.; _c29 cm. |
||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 |
_aMarketing _zEurope _xManagement. |
|
| 700 | 1 | _aKotler, Philip. | |
| 740 | 0 | _aMarketing management , analysis, planning, implementation, and control | |
| 902 | _a1 | ||
| 905 |
_aEman _eRev. |
||
| 905 |
_aJamal _eCat. |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c133940 _d133940 |
||