000 02391cam a2200337 a 4500
003 EG-GiCUC
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008 160604s2015 ua h f m 000 0 eng d
040 _aEG-GiCUC
_beng
_cEG-GiCUC
041 0 _aeng
049 _aDeposite
097 _aM.Sc
099 _aCai01.15.02.M.Sc.2015.Ra.R
100 0 _aRadwa Saad Mohammed Mabrouk
245 1 4 _aThe relationship between online video journalism, readership and viewership of traditional media /
_cRadwa Saad Mohammed Mabrouk ; Supervised Mahmoud Alam Eldeen , Fatma Elzahraa Mohammed Elsayed
246 1 5 _aالعلاقة بين صحافة الفيديو الإليكترونية و قارئية و مشاهدة الوسائل التقليدية
260 _aCairo :
_bRadwa Saad Mohammed Mabrouk ,
_c2015
300 _a198 Leaves :
_bfacsimiles ;
_c30cm
502 _aThesis (M.Sc.) - Cairo University - Faculty of Mass Communication - Department of Journalism
520 _aToday most online newspapers are resorting to videos to the extent that they specified complete sections to videos and even created affiliated websites for them. This research aims to study online video journalism as a complete product of convergence, understand its impact on viewership and readership of traditional media, and to examine credibility and professionalism associated to online video journalism. This research uses online survey method on a sample of 404 respondents whose age range from 18 to more than 55, and who belong to various socioeconomic status (SES), in order to examine the impact of demographic characteristics and online video journalism. The results showed that online video journalism has a moderate level of credibility, and that production quality is not directly associated with credibility yet with understanding the news event in the video. The researcher concluded that there using online news videos could decrease watching TV news on condition that online news video is comprehensive and sufficient to understand
530 _aIssued also as CD
653 4 _aOnline journalism
653 4 _aOnline video journalism
653 4 _aReadership
700 0 _aFatma Elzahraa Mohammed Elsayed ,
_eSupervisor
700 0 _aMahmoud Alam Eldeen ,
_eSupervisor
856 _uhttp://172.23.153.220/th.pdf
905 _aNazla
_eRevisor
905 _aSamia
_eCataloger
942 _2ddc
_cTH
999 _c56787
_d56787