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040 _aEG-GiCUC
_beng
_cEG-GiCUC
041 0 _aeng
049 _aDeposite
097 _aM.A
099 _aCai01.02.12.M.A.2020.Ma.P
100 0 _aMarwa Wahid Ismail Ahmed
245 1 2 _aA political discourse analysis of conceptual metaphor and techniques of inviting applause in selected USA inaugural speeches /
_cMarwa Wahid Ismail Ahmed ; Supervised Amani Badawy , Randa Anwar
246 1 5 _aتحليل الخطاب السياسى من خلال الاستعارة المفاهيمية و تقنيات الدعوة للتصفيق في بعض خطب الرئاسة الافتتاحية في الولايات المتحدة الأمريكية
260 _aCairo :
_bMarwa Wahid Ismail Ahmed ,
_c2020
300 _a182 P. :
_bcharts , facsimiles ;
_c25cm
502 _aThesis (M.A.) - Cairo University - Faculty of Arts - Department of English
520 _aThis paper applies a political discourse analysis approach to study the techniques of inviting applause and conceptual metaphors employed by Presidents Barak Obama and Donald Trump in their inaugural speeches. Firstly, it uses the quantitative method to count and categorize the data into coded categories and calculate the frequency of occurrence of each rhetorical device. After that, the qualitative method is employed to describe and analyze the data. The study came up with several findings. Firstly, Obama employed more techniques of inviting applause in his speech than Trump. Nevertheless, Trump got more applause than Obama. This shows that the techniques of inviting applause alone are not enough to get the audience's approval. Secondly, Trump's inaugural included more conceptual metaphors than Obama's. Hence, it recorded more applause occurrences. Therefore, both rhetorical strategies supplement each other to hold the attention of their audience and generate positive response for persuasive political communication. Another conclusion to be drawn from this study is that it is important to be aware of how politicians use various rhetorical devices in order to convey their ideas and gain the audience's support
530 _aIssued also as CD
653 4 _aConceptual metaphor
653 4 _aPolitical Discourse Analysis
653 4 _aTechniques of inviting applause
700 0 _aAmani Badawy ,
_eSupervisor
700 0 _aRanda Anwar ,
_eSupervisor
856 _uhttp://172.23.153.220/th.pdf
905 _aNazla
_eRevisor
905 _aShimaa
_eCataloger
942 _2ddc
_cTH
999 _c77125
_d77125