Advertising : (Record no. 159896)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00974cam a22002778a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210803s2010 enka b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2009011181 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781420067040 (hardcover : alk. paper) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UKM |
| Transcribing agency | UKM |
| Modifying agency | YDXCP |
| -- | BTCTA |
| -- | BIB |
| -- | BWK |
| -- | ITJCU |
| -- | C#P |
| -- | DLC |
| Transcribing agency | EG-GiCUC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | RA1226 |
| Item number | .N485 2010 |
| 092 04 - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC) | |
| Classification number | 659.1 |
| Item number | F615 |
| Edition number | 21 |
| 099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) | |
| Classification number | 04 |
| -- | 659.1 F615 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Fletcher, Winston. |
| 245 10 - TITLE STATEMENT | |
| Title | Advertising : |
| Remainder of title | a very short introduction / |
| Statement of responsibility, etc. | Winston Fletcher. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Oxford ; |
| -- | New York : |
| Name of publisher, distributor, etc. | Oxford University Press, |
| Date of publication, distribution, etc. | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 140 p. : |
| Other physical details | ill. ; |
| Dimensions | 18 cm. |
| 490 1# - SERIES STATEMENT | |
| Series statement | Very short introductions ; |
| Volume/sequential designation | 234 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references (p. 133-153) and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | Very short introductions ; |
| Volume/sequential designation | 234 |
| 902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) | |
| No. of Items | 1 |
| 905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
| Cataloger | Amro L. |
| Reviser | Cat |
| 905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
| Cataloger | Jihan |
| Reviser | Rev. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Source of classification or shelving scheme | Not for loan | Home library | Current library | Date acquired | Full call number | Barcode | Date last seen | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | المكتبة المركزبة الجديدة - جامعة القاهرة | قاعة الكتب - الدور الثاني | 11.02.2024 | 659.1 F615 | 01000110205573000 | 23.09.2023 | C.1 | Books |