The effect of advertisement language on recruitment effectiveness / (Record no. 61737)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01644cam a2200301 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | EG-GiCUC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250223031749.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170731s2015 ua d f m 000 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | EG-GiCUC |
| Language of cataloging | eng |
| Transcribing agency | EG-GiCUC |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | Gift |
| 097 ## - Thesis Degree | |
| Thesis Level | M.Sc |
| 099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) | |
| Classification number | Cai01.34.M.Sc.2015.Do.E |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Donia Ahmed Allah Elamir |
| 245 14 - TITLE STATEMENT | |
| Title | The effect of advertisement language on recruitment effectiveness / |
| Statement of responsibility, etc. | Donia Ahmed Allah Elamir ; Supervised Ahmed A. Mohamed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Cairo : |
| Name of publisher, distributor, etc. | Donia Ahmed Allah Elamir , |
| Date of publication, distribution, etc. | 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 118 Leaves : |
| Other physical details | charts ; |
| Dimensions | 30cm |
| 502 ## - DISSERTATION NOTE | |
| Dissertation note | Thesis (M.Sc.) - German University - Faculty of Postgraduate Studies and Scientific Research - Department of Management |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Due to the high competition among compames who seek to attract a pool of candidates to fill vacant positions, recruitment advertisement is recognized to be an important method as announce vacancies in order to achieve successful pre-hire recruitment outcomes such as intentions to apply. In marketing literature, advertisement language choice was found to affect consumer purchase behavior. Therefore, this present study aims to provide evidence on how advertisement language would influence job seekers' application intentions mediated by organizational prestige and organizational attractiveness |
| 653 #4 - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Advertisement language |
| 653 #4 - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Recruitment advertisement |
| 653 #4 - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Recruitment effectiveness |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ahmed A. Mohamed , |
| Relator term | |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://172.23.153.220/th.pdf">http://172.23.153.220/th.pdf</a> |
| 905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
| Cataloger | Nazla |
| Reviser | Revisor |
| 905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
| Cataloger | Samia |
| Reviser | Cataloger |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Thesis |
| Source of classification or shelving scheme | Not for loan | Home library | Current library | Date acquired | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | المكتبة المركزبة الجديدة - جامعة القاهرة | قاعة الثقاقات الاجنبية - الدور الثالث | 11.02.2024 | Cai01.34.M.Sc.2015.Do.E | 01010110072291000 | 05.07.2024 | Thesis |