Marketing: the firm's viewpoint [by] Schuyler F. Otteson, William G. Panchar [and] James M. Patterson.
Material type:
TextSeries: The Macmillan marketing seriesPublication details: New York, Macmillan [1964]Description: xiii, 718 p. illus. 25 cmSubject(s): LOC classification: - HF5415 .O83 1964
| Item type | Current library | Home library | Call number | Copy number | Status | Barcode | |
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قاعة المكتبات المهداة - الدور الرابع | المكتبة المركزبة الجديدة - جامعة القاهرة | 658.8 O899 M.K. (Browse shelf(Opens below)) | C.1 | Available | 01000114000660000 |
Bibliographical footnotes.
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