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Media research techniques / Arthur Asa Berger.

By: Material type: TextTextPublication details: Newbury Park, Calif. : Sage Publications, c1991.Description: vii, 148 p. : ill. ; 23 cmISBN:
  • 080394179X
  • 0803941803 (pbk.)
Subject(s): LOC classification:
  • P91   .B44 1991
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Holdings
Item type Current library Home library Call number Copy number Status Barcode
Books Books قاعة المكتبات المهداة - الدور الرابع المكتبة المركزبة الجديدة - جامعة القاهرة 302.23072 B4961 1991 A.A. (Browse shelf(Opens below)) C.1 Available 01000110205709000

Includes bibliographical references (p. 142-143) and indexes.

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