Developing performance measurement indicators for corporate social reponsibility programs in Egypt : A performance evaluation tool using the balanced scorecard / Nancy Bouchra Hanna ; Supervised Raghda Elebrashi

By:

Nancy Bouchra Hanna

Contributor(s):

Raghda Elebrashi []

Material type: Text

TextLanguage: English Publication details: Cairo : Nancy Bouchra Hanna , 2014Description: 256 Leaves : charts ; 30cmSubject(s):

Online resources:

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Dissertation note: Thesis (M.Sc.) - Garman University - Faculty of Postgraduate Studies and Scientific Research- Department of General Management Summary: For many decades, corporate social reponsibility was widely used by organiations as a tool to ther image and reputation (Porter and Kramer,2002). When appropriately linked to strategy (Galbreath, 2009), CSR could be a source of competitive advantage for firms (Galbreath, 2009 ; Gyves and O'Higgins, 2008) as it boosts different financial and non-financial indicators such as: sales, customer satisfaction, productivity and technologcal capabilities (Smith, 2007; Moir,2001; Galbreath,2010; Gallego-Alvarez et al.2011).

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Item type	Current library	Home library	Call number	Status	Barcode
Thesis	قاعة الثقاقات الاجنبية - الدور الثالث	المكتبة المركزبة الجديدة - جامعة القاهرة	Cai01.34.M.Sc.2014.Na.D (Browse shelf(Opens below))	Not for loan	01010110072192000

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Thesis (M.Sc.) - Garman University - Faculty of Postgraduate Studies and Scientific Research- Department of General Management

For many decades, corporate social reponsibility was widely used by organiations as a tool to ther image and reputation (Porter and Kramer,2002). When appropriately linked to strategy (Galbreath, 2009), CSR could be a source of competitive advantage for firms (Galbreath, 2009 ; Gyves and O'Higgins, 2008) as it boosts different financial and non-financial indicators such as: sales, customer satisfaction, productivity and technologcal capabilities (Smith, 2007; Moir,2001; Galbreath,2010; Gallego-Alvarez et al.2011).

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