The Impact of Authenticity on Customer Engagement, Customer Experiences, and Behavioral Intention in Museums / (Record no. 173832)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 04508namaa22004331i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - أخر تعامل مع التسجيلة | |
| control field | 20250910102801.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250901s2024 ua a|||fr|m|| 000 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloguing agency | EG-GICUC |
| Language of cataloging | eng |
| Transcribing agency | EG-GICUC |
| Modifying agency | EG-GICUC |
| Description conventions | rda |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| Language code of summary or abstract | eng |
| -- | ara |
| 049 ## - Acquisition Source | |
| Acquisition Source | Deposit |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| 092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC) | |
| Classification number | 658.83 |
| Edition number | 21 |
| 097 ## - Degree | |
| Degree | M.Sc |
| 099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) | |
| Local Call Number | Cai01.05.01.M.Sc.2024.Me.I. |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Authority record control number or standard number | Mennatallah Mohamed Azmy Abdelhamid Mohamed, |
| Preparation | preparation. |
| 245 14 - TITLE STATEMENT | |
| Title | The Impact of Authenticity on Customer Engagement, Customer Experiences, and Behavioral Intention in Museums / |
| Statement of responsibility, etc. | By Mennatallah Mohamed Azmy Abdelhamid Mohamed; Supervised by Prof. Abeer Mahrous, Dr. Doaa Fathy |
| 246 15 - VARYING FORM OF TITLE | |
| Title proper/short title | تأثير الأصالة على تفاعل الزوار، تجارب الزوار، والنوايا السلوكية في المتاحف / |
| 264 #0 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Date of production, publication, distribution, manufacture, or copyright notice | 2024. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 157 pages : |
| Other physical details | illustrations ; |
| Dimensions | 30 cm. + |
| Accompanying material | CD. |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Source | rda content |
| 337 ## - MEDIA TYPE | |
| Media type term | Unmediated |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Source | rdacarrier |
| 502 ## - DISSERTATION NOTE | |
| Dissertation note | Thesis (M.Sc.)-Cairo University, 2024. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Bibliography: pages 148-153. |
| 520 #3 - SUMMARY, ETC. | |
| Summary, etc. | The thesis explores the impact of authenticity on customer engagement and behavioral intention in museums, focusing on how various forms of authenticity shape visitor loyalty and satisfaction. Using both qualitative and quantitative methods, the study revealed that existential authenticity—experiences that resonate deeply on a personal level—significantly influences both revisit and recommendation intentions. In contrast, object-based authenticity, relating to the genuineness of displayed artifacts, affects recommendation intentions but has a limited effect on revisit intentions. The research suggests that museum managers should prioritize creating immersive, authentic experiences that go beyond the display of objects to include interactive and meaningful visitor experiences, enhancing brand loyalty and encouraging visitors to return and recommend the museum to others. Additionally, the paper underscores the critical role of cognitive engagement as a mediator between authenticity and visitor experiences, highlighting its role in fostering positive behavioral intentions and overall visitor satisfaction. |
| 520 #3 - SUMMARY, ETC. | |
| Summary, etc. | تستعرض هذه الأطروحة تأثير الأصالة على تفاعل الزوار والنوايا السلوكية في المتاحف، مع التركيز على كيفية تشكيل أنواع مختلفة من الأصالة لولاء الزوار ورضاهم. باستخدام أساليب بحثية نوعية وكمية، كشفت الدراسة أن الأصالة الوجودية – أي التجارب التي تتجاوب بعمق على المستوى الشخصي – تؤثر بشكل كبير على نوايا إعادة الزيارة والتوصية. في المقابل، تؤثر الأصالة المستندة إلى الأجسام، التي ترتبط بأصالة المعروضات، على نية التوصية فقط دون تأثير كبير على نية إعادة الزيارة. توصي الدراسة بأن يركز مديرو المتاحف على خلق تجارب تفاعلية وأصيلة تتجاوز مجرد عرض القطع الأثرية لتشمل تجارب ذات مغزى للزوار، مما يعزز ولاء العلامة التجارية ويشجع الزوار على العودة والتوصية بالمتحف للآخرين. إضافةً إلى ذلك، تؤكد الورقة على الدور الحاسم للتفاعل المعرفي كوسيط بين الأصالة وتجارب الزوار، مسلطةً الضوء على أهميته في تعزيز النوايا السلوكية الإيجابية ورفع مستوى رضا الزوار بشكل عام. |
| 530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE | |
| Issues CD | Issued also as CD |
| 546 ## - LANGUAGE NOTE | |
| Text Language | Text in English and abstract in Arabic & English. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | تسويق |
| 653 #1 - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Authenticity |
| -- | Tourism |
| -- | Museum Marketing |
| -- | Existential Authenticity |
| -- | Behavioral Intentions |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Abeer Mahrous |
| Relator term | thesis advisor. |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Doaa Fathy |
| Relator term | thesis advisor. |
| 900 ## - Thesis Information | |
| Grant date | 01-01-2024 |
| Supervisory body | Doaa Fathy |
| -- | Abeer Mahrous |
| Discussion body | Mohamed El Sharnouby |
| -- | Hamed Shamma |
| -- | Abeer Abd-El Rahman Mahrous |
| Universities | Cairo University |
| Faculties | Faculty of Commerce |
| Department | Department of Business Administration |
| 905 ## - Cataloger and Reviser Names | |
| Cataloger Name | Nourhan |
| Reviser Names | Eman Ghareb |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Thesis |
| Edition | 21 |
| Suppress in OPAC | No |
| Source of classification or shelving scheme | Home library | Current library | Date acquired | Inventory number | Full call number | Barcode | Date last seen | Effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | المكتبة المركزبة الجديدة - جامعة القاهرة | قاعة الرسائل الجامعية - الدور الاول | 01.09.2025 | 91645 | Cai01.05.01.M.Sc.2024.Me.I. | 01010110091645000 | 01.09.2025 | 01.09.2025 | Thesis |